Pretty In Pink

Beauty for a Cause

Pink is the new green at The Body Shop.
Courtesy of The Body Shop

Model, Actor & Activist Lily Cole recently joined forces with The Body Shop as their first ever global brand advocate. Her new Limited Edition Pink Revolution makeup range is the perfect foil for that irresistible sugary-pink wedding dress you’ll be walking down the aisle in. Here’s how to get your pink on.

After years of photo shoots for the likes of Italian, British and American Vogue, catwalk saunters for fashion heroes like Dior, Marc Jacobs and Oscar de la Renta, and dozens of red-carpet appearances, Lily Cole knows the value of great makeup. Cole’s personal interest in using beauty as a platform to help bring about a positive attitude towards the environment marries perfectly with The Body Shop’s longstanding philosophy that it’s cool to be beautiful inside and out.

Cole affirms, “There is nothing more attractive than someone with a beautiful heart, it just shines out. It is so contradictory to seek external beauty through products at the cost of other living beings. To me, beauty with heart means trying to achieve beauty in a way that is harmonious with your inner values.”

We love that Cole is so passionate about doing good while making us look gorgeous, and bringing her deeply-felt positive vibes to expose the beauty in all our hearts. With all this love circling around we thought her range of pretty pinks and candied colors would be the beauty must-have for all you madly-in-love brides-to-be, pink wedding gown or not.

CCC Promo 1
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